In 2011, Breast Cancer Haven, Yorkshire created a unique event, which brought together our visitors, their families and our fundraising team, called the Blossom Fashion Show. Since that first event, which sold just 60 tickets, Blossom has gone from strength to strength each year and has now become a fundraising favourite in the Leeds events calendar which sells out almost overnight to well over 400 people.

All the models who take part have used our breast cancer support services. As they take to the catwalk modelling clothes, ranging from evening-wear to swim-wear, they are cheered on enthusiastically by their friends, families and supporters.

Blossom has not just been a vital fundraiser for our Yorkshire centre but it has become an important day for our visitors who choose to take part. It’s about celebrating their inspiring confidence at a very difficult period in their lives. The occasion gives the women, and a few men, who take part to feel good about themselves after the gruelling effects of breast cancer treatment and surgery.

As Blossom was such a successful event both for boosting our visitors’ confidence and as a fundraiser, we took the decision to organise a Blossom in each of our five regions in 2019.

The events, which all followed a similar fashion show format, were held in venues in Birmingham, Southampton, London, Hereford and Leeds.

They all exceeded our expectations with fantastic ticket sales and the audiences were thrilled. The five events have raised in excess of £91,000, a fabulous amount of money which will go directly towards helping people affected by breast cancer.

So watch this space for 2020 as Blossom will be back, bigger and bolder as ever before.